SEO FAIL – Optimizing for “I Love Boobies”

Sometimes you stumble onto something that just makes your day. I discovered the organization and website http://www.keep-a-breast.org. They work on breast cancer issues from a cooler and hipper perspective, and my understanding is that they feel like they get quite a bit of traffic. I can’t help but wonder if it’s qualified traffic however, because when you search for them in Google, this is what their sitelinks look like:

Yes, that’s correct. They created a category on their blog called “I love boobies”. I wish I could get a peek at their analytics to see how much unqualified porn traffic they get per month with people looking for boob pictures…