Thought this was a brilliant analogy about the difference between SEO and PPC, and it illustrates why I’m a SEO advocate.
PPC = renting the land
SEO = Owning it
Filed under: SEM, SEO Tagged: | difference between Seo and ppc, PPC, SEO
[…] at search marketing for non profits has a nice analogy between SEO and PPC. PPC she says is like renting the land while SEO is like owning the land. Perhaps this is true, […]
Fill in your details below or click an icon to log in:
You are commenting using your WordPress.com account. ( Log Out / Change )
You are commenting using your Twitter account. ( Log Out / Change )
You are commenting using your Facebook account. ( Log Out / Change )
You are commenting using your Google+ account. ( Log Out / Change )
Connecting to %s
Notify me of new comments via email.
Blog at WordPress.com. WP Designer.