Get your Volunteers & Board to Help you Build Links to your Website

Building inbound links to your non-profit’s site can be time consuming, but it’s essential to ensure that your website and your volunteer opportunities are listed in the search engine results pages.

I’ve gone ahead and written a one pager explaining what link building is, and have included an example of a link building email that you can hand out to your volunteers and board members to have them help you build links to your non-profit’s website.



One Response

  1. An update on getting links from .edu and .gov sites. Google has just clarified that those sites are not necessarily more valuable than others. Google attaches the value of that inbound link to the page’s Page Rank. Here’s a bit more detail:

    Well, that may just be another myth as Google made their stand extremely clear on this during the Webmaster chat session.

    Matt Cutts said that websites “don’t get any PageRank boost from having an .edu link or .gov link automatically. If you get an .edu link and no one is linking to that .edu page, you’re not going to get any PageRank at all because that .edu page doesn’t have any PageRank.”

    John Mueller echoed that statement saying Google will “generally treat all links the same – be it from .gov or .edu or .info sites.”

    So it’s the site that counts and has less to do with the top level domain of the site (e.g., edu). That means your site may derive more Google juice from an old blog hosted on than from a .edu University website that launched a week ago.

    Full article:

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