Posted on February 19, 2009 by Katherine
I had a great time this morning leading a training session for Leadership Alexandria’s alumnus related to online marketing, local search and social media for non-profits and businesses.
Here’s the online marketing presentation from today’s training.
Filed under: Craigslist, Flickr, Google, MySpace, SEM, SEO, Social media marketing, facebook, keyword research, live.com, local search, online marketing training, twitter | Tagged: alexandria, leadership alexandria, local search training, online marketing training, search marketing training, social media training, social media workshop, va | Leave a Comment »
Posted on December 15, 2008 by Katherine
Online Marketing 101 Training presentation for Environmental Working Group.
Filed under: "email marketing", Craigslist, Flickr, Google, MySpace, SEM, SEO, Yahoo, YouTube, blog promotion, facebook, fundraising, hits vs visitors, integrated marketing, keyword research, keyword research tools, link building, live.com, mobile, online marketing training, paid ads, reputation management, usability, web 2.0, web analytics, writing for the web | Tagged: environment, nonprofit fundraising, online marketing training, washington dc | 3 Comments »
Posted on June 27, 2008 by Katherine
I’ve been busy building an online services team here at OMP, but wanted to share a presentation that I gave along with one of my colleagues here at OMP focused on how to use online marketing to build a donor list, how to eliminate issues with list acquisition on your website, and how to create [...]
Filed under: "email marketing", Craigslist, SEO, YouTube, facebook, fundraising, integrated marketing, keyword research, local search, online marketing training, web 2.0, web analytics | Tagged: build a donor list, donor cultivation, email campaign, email list generation, fundraising, fundriasing email campaign, list acquisition, online fundraising, online marketing | Leave a Comment »
Posted on April 23, 2008 by Katherine
A .pdf from Facebook about how to use their tools to promote yourself virally.
Filed under: facebook, online marketing training, web 2.0 | Tagged: facebook, how to, Social media, viral marketing | Leave a Comment »
Posted on December 10, 2007 by Katherine
Come one, come all, and learn how to adjust your web content and online opportunities to attract more volunteers!
Online Marketing 101: Can Volunteers Searching on the Internet Find You?
Learn how to drive volunteers to your website and online opportunities.
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Filed under: Craigslist, SEM, SEO, facebook, local search, online marketing training, web 2.0 | Leave a Comment »