Posted on July 29, 2009 by Katherine
More info about the Microsoft/Yahoo news here. Looks like it won’t impact paid search ads, and there’s still some question if it will raise antitrust flags with the Department of Justice. Would certainly make life easier if you only need to pay attention to 2 search engines instead of three.
Filed under: Yahoo, future of search, live.com | Tagged: microsoft, news, search deal, Yahoo | Leave a Comment »
Posted on February 19, 2009 by Katherine
I had a great time this morning leading a training session for Leadership Alexandria’s alumnus related to online marketing, local search and social media for non-profits and businesses.
Here’s the online marketing presentation from today’s training.
Filed under: Craigslist, Flickr, Google, MySpace, SEM, SEO, Social media marketing, facebook, keyword research, live.com, local search, online marketing training, twitter | Tagged: alexandria, leadership alexandria, local search training, online marketing training, search marketing training, social media training, social media workshop, va | Leave a Comment »
Posted on December 15, 2008 by Katherine
Online Marketing 101 Training presentation for Environmental Working Group.
Filed under: "email marketing", Craigslist, Flickr, Google, MySpace, SEM, SEO, Yahoo, YouTube, blog promotion, facebook, fundraising, hits vs visitors, integrated marketing, keyword research, keyword research tools, link building, live.com, mobile, online marketing training, paid ads, reputation management, usability, web 2.0, web analytics, writing for the web | Tagged: environment, nonprofit fundraising, online marketing training, washington dc | 3 Comments »
Posted on January 29, 2008 by Katherine
Just in case you haven’t been able to attend one of my training sessions, you can hear from SEOmoz’s Randy Fiskin about how search engines work in this video.
Filed under: Google, SEM, Yahoo, live.com | Tagged: search engines, seomoz | Leave a Comment »
Posted on November 19, 2007 by Katherine
Live.com has now launched a webmaster blog to keep all of us up to date about how to adjust our sites to rank well with their search engine.
They provide all these easy tools in one place:
Add your website link
Add your business to their local search
and many other tools.
Check it out!
This is published by 1-800-Volunteer.org. To [...]
Filed under: live.com | Leave a Comment »
Posted on September 28, 2007 by Katherine
I’ve been curious to see when search engines were going to start exploring using neural networks for their search engine rankings. Microsoft at Searchification Day just announced that their new algorithm is able to understand the meaning between the words used in a keyword phrase:
The improved ranking algorithms use neural networking ranking that are loosely [...]
Filed under: live.com | Leave a Comment »