Posted on November 11, 2009 by Katherine
Info off of Search Engine Land:
The Google Webmaster Central blog announced the first new live chat event in over a year. This event is named the “Holiday Webmaster Webinar” and takes place a week from Friday, November 13th at 10:00 am, Pacific Standard Time (GMT -08:00, San Francisco). Again, this is the first one since [...]
Filed under: Google, SEO, future of search | Tagged: google live chat, google webmaster | Leave a Comment »
Posted on October 6, 2009 by Katherine
Awesome! Now anyone using the Google Toolbar can leave comments for others to see about your webpages through Google Sidewiki.
Luckily you can (through Google Webmaster Tools) create a webmaster entry that will appear on top, but this is a challenging new feature for anyone (like me) who is trying to get a handle on existing [...]
Filed under: Google, future of search, online behavior, web 2.0 | Tagged: google side wiki, Google Webmaster tools | Leave a Comment »
Posted on October 6, 2009 by Katherine
Another tool to add to your keyword research tool belt. Google’s Insights for Search tool lets you:
Look at a portion of keyword search results – by location, category, or Google vertical (news, images)
a graph with the search volume, indicating interest over time (GMT) for your terms, plotted on a scale from 0 to 100; the [...]
Filed under: Google, future of search, keyword research, keyword research tools | Tagged: Google insights for search, google search trends, keyword research | Leave a Comment »
Posted on August 12, 2009 by Katherine
M+R Strategic Services just released a report outlining the strategies and best practices from the Obama new media campaign and how those practices should be applied to nonprofits and their online marketing and fundraising efforts. It’s a great read. Here’s the lead in paragraph:
The best news for nonprofits? The most successful new media strategies for [...]
Filed under: "email marketing", Google, SEM, SEO, Social media marketing, fundraising, integrated marketing, online behavior, paid ads, web analytics | Tagged: nonprofit online best practices., obama campaign, online marketing | Leave a Comment »
Posted on June 26, 2009 by Katherine
Fascinating and tied to the recent Wired article about the growth of the walled off Facebook network. Here’s the full article listing how total search queries grew in Facebook, but drop in Google.
Filed under: Google, facebook | Tagged: facebook, Google, total search queries | Leave a Comment »
Posted on June 22, 2009 by Katherine
Google has changed its policy on javascript & can now crawl javascript links.
Unveiled at SMX Advanced and explained by Danny Sullivan at Search Engine Land, I felt it was important to share:
… Google’s new handling of JavaScript’s “onClick” function. To fully understand it, read Vanessa Fox’s in-depth report from last week, Google I/O: New Advances [...]
Filed under: Google | Tagged: Google, javascript | 1 Comment »
Posted on June 10, 2009 by Katherine
Had to share an interesting article about how Google’s new ability to crawl javascript is resulting in unintended consequences.
Filed under: Google, SEM, SEO | Tagged: javascript, PPC | Leave a Comment »
Posted on February 19, 2009 by Katherine
I had a great time this morning leading a training session for Leadership Alexandria’s alumnus related to online marketing, local search and social media for non-profits and businesses.
Here’s the online marketing presentation from today’s training.
Filed under: Craigslist, Flickr, Google, MySpace, SEM, SEO, Social media marketing, facebook, keyword research, live.com, local search, online marketing training, twitter | Tagged: alexandria, leadership alexandria, local search training, online marketing training, search marketing training, social media training, social media workshop, va | Leave a Comment »
Posted on January 7, 2009 by Katherine
I’ve noticed a trend of search folks who like to rap and figured I would start a collection. Let me know if you find other funny/dorky SEM raps.
GAAC Rap
Here’s Paul Chastain from Just1 a Google Analytics Authorized Consulting company out of Idaho.
And of course the PPC Rap song from PopLabs
[...]
Filed under: Google, MSN, SEM, SEO, Social media marketing, Yahoo, YouTube, integrated marketing | Tagged: search engine marketing rap, search engine marketing rappers, search engine optimization rap, search engine rapper battle | Leave a Comment »
Posted on January 7, 2009 by Katherine
It’s mornings like this that I feel 100% connected to my Hampshire College undergrad education. Back in 1994, the “build a website class” on my schedule was in the same department as the cognitive science folks who were focused on how the brain understands and comprehends the world around it.
I think doing online marketing without [...]
Filed under: Google, SEM, SEO, future of search, online behavior, writing for the web | Tagged: cognitive psychology, searching, brain activity when searching, search engine results, how to improve your search results | Leave a Comment »