Posted on June 30, 2008 by Katherine
From a Business Week report:
Democrats have been focused on recruiting supporters online while McCain has been spending campaign donors on TV. The difference is striking:
Obama now boasts 1.5 million friends on Facebook and MySpace, and 43,026 Twitter followers, not to mention 850,000 fans on MyBarackObama.com, his personal social network. In contrast, McCain has 203,343 supporters [...]
Filed under: SEM, web 2.0 | Tagged: 2008 presidential race, McCain, Obama, online marketing, search marketing, Social media | 1 Comment »
Posted on June 27, 2008 by Katherine
I’ve been busy building an online services team here at OMP, but wanted to share a presentation that I gave along with one of my colleagues here at OMP focused on how to use online marketing to build a donor list, how to eliminate issues with list acquisition on your website, and how to create [...]
Filed under: "email marketing", Craigslist, SEO, YouTube, facebook, fundraising, integrated marketing, keyword research, local search, online marketing training, web 2.0, web analytics | Tagged: build a donor list, donor cultivation, email campaign, email list generation, fundraising, fundriasing email campaign, list acquisition, online fundraising, online marketing | Leave a Comment »
Posted on June 5, 2008 by Katherine
This is a brilliant piece of viral marketing an link bait from Emerald Nuts that I find brilliant (and look I’m now spreading it’s reach by sharing it with you!)
Of course it would have been even more succesful if I could grab the video embed code from their site, but you’ll just have to head [...]
Filed under: web 2.0 | Tagged: emeral nuts, link bait, viral marketing | Leave a Comment »
